Bringing members and communities together in support of public power :
Florida Municipal Power Agency Strategic Communication Program

Industry: Municipal Power
Engagement type: Communications strategy and execution
Outcome target:
Member satisfaction, community engagement, state legislature influence, leadership positioning

Toolkits used

Public Power is a complex and changing business, with a mind-boggling array of people, processes, technologies, and stakeholders with very different views and agendas. The leaders of FMPA have always put communication at the center of their joint action strategy. Simplemind has helped FMPA bring members, residential & commercial customers together in joint action to achieve and benefit from low cost, clean, and reliable power. Over the past two decades, we have advised and executed FMPA communications at all levels from annual reports to brand strategy, communication strategy to yearly events, and leadership presentations.

Toolkit Items Used